THE JOURNAL

Team_Photo_2

So, we’ve got some big news today that we’re really quite excited about up here at Beer Hawk Towers… 

We’ve hooked up with AB InBev to help bring a whole new dimension and scope to what we have always done.  It’s great news, not just because we’ll have the ability to help bring in a whole new set of beers from some of the best and toughest to source breweries on the planet, but it’ll also enable us to provide even more support to the breweries, partners and suppliers we already work with.  We’ll be getting a much bigger warehouse too, expanding the team (a lot!), opening a new tasting room and as we grow we will hopefully get an even better deal to help minimize those annoying delivery charges!

We’re going to be able to shout louder about the great service we offer and make it even easier for our customers to try the amazing beer made by the fantastic breweries we work with.  We’ve always wanted to provide beer-lovers with Britain’s best selection of domestic and foreign beer and this deal helps us to do that even better. To be absolutely crystal clear, that means we will be actively promoting beers from all of the best breweries around the world, including the ones we choose from AB InBev.

When we founded Beer Hawk back in the summer of 2012, we did so because it was unbelievably difficult to enjoy decent craft beer at home. Since then we’ve been on a mission to hunt out the very best beers in the world and deliver them safely to the homes of our beer-loving customers. We continue to be really excited about doing that and this deal won’t affect that passion or our approach in any way. Fundamentally our commitment to only the best beer remains… only the finest in the new warehouse on our watch!

Like we said, the size and global reach AB InBev brings to the party does mean that we’ll be able to bring in a boatload of beers that aren’t currently available in UK. From today, we’ve added the brilliant beers from Goose Island to our range and to celebrate we’re giving a bottle to everyone who places an order across the next week.  It’ll be a mystery Goose Island beer that we pop into every case and 24 hugely lucky people will be getting a gratis bottle of one of the best beers on the planet - Goose Island’s legendary Bourbon County Stout. The fact Goose Island is now more readily available across Britain is just the first of what will be many examples of why this partnership is great news – these are the beers that started our love affair with craft beer and we’re proud to be bringing them back.

So lots to do and please watch this space for some exciting updates across the next year.  Thanks for your support these last three years and we hope that we can continue to keep everyone well stocked with the best and most exciting beers!

Cheers, Chris & Mark

For further information, please contact: press@beerhawk.co.uk

Leave a comment

4 comments

Hi Nick--thanks for your interest. We're stoked to have the opportunity to have the backing from such a massive organization. Their confidence in us lets us do all that we already do--and to do it better. That means more great beer, harder to find stuff and other beers from--yes, AB InBev--backed breweries. We've got some great plans in the works so watch this space!
13th Apr 2016 Maggie C.
Most AB InBev brands are available in supermarkets. The whole idea of online beer retailers is that they're supposed to sell beers you can't normally get elsewhere. Will you be selling Beck's, Stella and Budweiser soon?!
04th Apr 2016 Nick Daniels
[…] takeover news: It’s not a brewery but UK online beer retailer Beer Hawk has been taken over (sorry — ‘teamed up with’) global booze giant AB-InBev. (Fed up with re-iterating his stance every time a similar Big v. Indie takeover occurs Dave S has […]
05th Mar 2016 News, Nuggets & Longreads 5 March 2016
[…] because it wasn’t a brewery. UK Online beer retailer, Beer Hawk, announced they have “hooked up” with ABInBev and reading their announcement it seems aggressive expansion is on the […]
03rd Mar 2016 Trend Watch - Fast Delivery And Vertical Integration - Ale of a
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Beer Hawk is rated 4.46 stars by Reviews.co.uk based on 3345 merchant reviews

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My wife bought me the beer Advent calendar as a present and it arrived in plenty of time. So far so good. The internal packaging was so damaged the. Joy of a beer a day was ruined. The first day of no beer and just a glass was compounded by the krypton factor test to get the glass out. I had to take all the beer out to try and mend the internal packaging "but we must resist the temptation to take things apart as they never fit together again." I do have 23 bottles/cans of beer and a glass to drink it out of. However the joy of a beer a day is gone and I have no idea of the running order. So it's Back to www.beerbods.com for me
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I ordered beer hawk advent calendar (cost £65) on the 4th September 2016 when they were doing a promotion and it's for my husband as he liked his advent calendar last year (I also bought that from beer hawk). So the promotion was; "Buy an advent calendar and free beer taster kit (cost £20) and inside box there's another £10 voucher in there". But unfortunately the taster kit's never arrived. So I called on the 2nd Dec 2016 to find out where the taster kit is and the girl behind the phone called Danielle said she will track it down and will send me the email for an update! Well, the email's never arrived too so I called again today and there's a girl called Sarah who pick the phone up and she said that the taster kit is damage on the way for delivery and there's no more taster kit in the stock. Well, that's not my problem! I paid for that so you guys have to deal with it, I'm the customer here. So I told her how disappointed I am waiting for the taster kit to turn up from 4Sep16 until 6Dec16 ( Yes, 3 months!) and it never arrived so she said she will give me £10 credit in my beer hawk account! And then she agreed to give me another £10 but no more than that and she put the phone down to me when I was still talking to her!!! How very rude!!! Are you kidding me????? Three months I have been waiting for a package that never arrived and I paid for it!!! Now I am very disappointed and angry! Regardless whether it was free or not, it's your fault that the taster kit is never arrived at my front door. I bought it as a package in the promotion!! You deal with it!! So I called again and a guy called Stewart answered the phone he was very apologetic and giving me another £10 credit in my account. Which is now it makes £30 in my beer hawk account. I told him how angry I am that his colleague was very rude and his answered was the line keeps rebooting at the moment, that's why the call was dropped! *what a clasic excuse Now I'm in the point where I am disappointed and angry the way they treated me and I guess I had enough of dealing with beer hawk! "Do you know what, I don't think I'll be ordering anymore advent calendar from beer hawk or anything else of that matter after the way they treated me". I am very disappointed customer of beer hawk!! And I leave it as that!! To be honest I don't think the £30 credit that they give me will make me feel any better at all!